Dhaba Chai Cafe
Branding for Dhaba Chai, an independent cafe bringing the authenticity of a cup of chai (tea) from the streets of Pakistan to NYC.
In Pakistan, chai means so much more than just a cup of tea. Every evening, chai is served around 5pm and the entire family comes together to catch up after the day. Chai is always accompanied by a snack.
Chai means relaxation, bonding with your neighbor or catching up with your friends. It means happiness and letting go of any worries for a little bit.
Bringing you a little piece of home, Dhaba promises to serve you with the best and keep the authenticity of chai with every sip you take.
Role
Graphic designer
Year
2022
Patterns draw inspiration from the heritage of Pakistani culture, including iconic motifs like truck art and traditional textile designs.